Consulting, Data & Strategy
Clear decisions based on data — not guesswork.
At TrendMakers, we analyze your business, metrics and funnels to understand what’s working, what isn’t, and what to prioritize next. We turn scattered information into structured insights and strategic action.
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What do we do in Consulting, Data & Strategy?
We design a data-driven roadmap for growth. That means auditing your funnel, campaigns and performance to build clarity, structure and direction.
- Audit of data, funnels, campaigns and performance.
- Definition of strategic KPIs tailored to your model.
- Actionable dashboards (Looker/Power BI).
- Insights translated into priorities, actions and recommendations.
From intuition-based decisions to clarity and focus
This service is for you if:
- You invest in marketing but can’t clearly see what’s working.
- Your data is spread across tools without consistency.
- Decisions depend on intuition instead of shared metrics.
- You can't easily track CAC, LTV, ROAS, churn or profitability.
What’s included in Consulting, Data & Strategy?
We work across four key blocks:
Block 1 – Business & Funnel Diagnosis
- Acquisition, conversion and retention analysis.
- Review of channels, campaigns and key touchpoints.
- Identification of leaks, friction points and opportunities.
Block 2 – KPI & Measurement Framework
- Definition of key metrics (CAC, LTV, ROAS, etc.).
- Event and conversion mapping.
- Measurement plan aligned with your goals.
Block 3 – Dashboards & Analytics
- Setup or optimization of dashboards.
- Integration of marketing, sales and website data.
- Views for founders, marketing and sales teams.
Block 4 – Strategic Roadmap
- Prioritization of initiatives.
- Data-backed recommendations.
- Clear next steps for execution.
How we work
Step 1 – Discovery & data mapping
We understand your model, objectives and current data environment.
Step 2 – Framework & dashboards
We define KPIs, build the measurement structure and create clear dashboards with strategic insights.
Step 3 – Strategy & roadmap
We convert insights into concrete actions and priorities to guide your growth.
Expected outcomes
- A clear view of what drives or blocks growth.
- KPIs the whole team understands.
- Better decisions on budget and priorities.
- Less guesswork, more clarity.
- A structured plan for the next 3–12 months.
Why TrendMakers?
- We connect data with business, marketing and sales — not isolated.
- We build dashboards that teams actually use.
- We focus on clarity, simplicity and execution.
- We create systems that scale smoothly.
Is your data truly helping you grow?
Let’s review your current landscape and build a data-backed plan.
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